Page 15 - JaKita 07th Edition 2021
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          related to plus Jakarta, such as T-shirts, card holders,   Indonesia,  Rissalwan  Habdy  Lubis  said  Plus  Jakarta
          drawstring  bags,  to  luggage  bags.  Besides  various   is an interesting concept initiated by the Jakarta
          souvenirs, public can also have the opportunity to   government to identify the city, by following global
          collaborate by sending their artworks to be sold as   developments and the needs of Jakarta residents in
          official merchandise from Plus Jakarta.            certain ways.

          Plus Jakarta also has Media channel. In this channel,   What makes it more impressive is, he continued, that
          we can see the social media platforms used by Plus   the Jakarta government does not only carry the theme
          Jakarta to inflame the spirit of collaboration, including   of collaboration but also places collaboration as the
          YouTube and Instagram. The last channel is About   main part that brings together various stakeholders
          Us, which contains an explanation of Plus Jakarta   and the community in building Jakarta. This cross-
          profile, the logo and the meaning of +Jakarta, and   actor collaboration is present in Plus Jakarta, which
          the meaning of each colour and pattern used for Plus   provides social order and also provides citizens the
          Jakarta design.                                    opportunities to participate.

          The City Identity                                  As a ‘mature’ city, Rissalwan continued, Jakarta must
                                                             be able to mobilize the potential of empowerment
          Plus Jakarta has become the identity of Jakarta.   from various elements in the city and then organize
          The spirit of collaboration it brings continued to   it into a collective and collaborative movement. “I
          expand,  not only through  social  media  or websites   really appreciate the idea, in order to make the city
          but also through colourful murals with a slogan “City   of Jakarta more comfortable for all,” he told Jakita.
          of Collaboration” spread on city walls throughout the
          city.

          Deputy Governor for Population and Settlement      However, he suggested that collaborative efforts
          Control of Jakarta, Suharti Sutar said the government   to build Jakarta must be focused and sharp in its
          is no longer becomes an administrator, but a       implementation. Plus Jakarta should make it happen.
          collaborator. “The citizens can take their roles as the   As a forum or platform that brings together elements
          co-creators,” she said to Jakita.                  of the city and local government as a tangible form
                                                             of collaboration itself. “I think it needs to sharpen up,
          To formulate and create city development with      such as to create a community centre or a townhall
          collaboration model, she has formed a network      that can be done regularly,” said Rissalwan.
          through  the  JDCN,  which  focuses  on  solving
          development-related problems which holds larger    He gave an example for another city which applied
          impact on society. As for the main topic, which are   collaboration as its development concept: Seoul,
          Urban  Regeneration, Future of Work,  Environmental   South Korea. The government of Seoul has prepared
          Resilience, innovation and technology, art  and    a location in Hongdae area which functions as a
          culture, and equality empowerment. “Currently we   public  space.  “It has  spaces  for art performances
          are focusing on handling COVID-19,” she explained.  and bazaars, where there are booths provided by the
                                                             city agencies,” explained Rissalwan.
          With the spirit of collaboration, the government of
          Jakarta wants to change the stigma of Jakarta, from   Rissalwan also suggested that intensive efforts are
          a cruel and harsh city to be a friendly city that brings   needed to raise the citizens awareness to get involved
          happiness. “We will open the door for the residents to   in building Jakarta, and he believed that Plus Jakarta
          collaborate and renew the city,” she said.         has done the right ways to increase their awareness.
                                                             “Perhaps not many people have aware of it at this
          Focused and Sharpen Up                             time, but I believe this invitation to collaborate will be
                                                             more successful than just a one-way socialization or
          Public policy observer from the University of      an appeal,” hoped Rissalwan.                 sya





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