Page 17 - JaKita 07th Edition 2021
P. 17

+J                                            The inspiration for+J                    17
                                                                                  LAPORAN UTAMA

                  Simple yet bold, +J is the                    The combination of “+” and
 Getting to Know  simplified version of the                      “J” will form a shape which
                  main logo. It looks elegant,
                                                                resembles the sparks of
                                                                fireworks often seen at
                  simple yet iconic. Each of
                  the elements are able to be                   Monument National area.
                  interpreted as pattern.

 1  About +Jakarta




 A platform to drive the spirit of collaboration in the   3  The story behind colours of +J
 community to create the city of Jakarta, a developed
 city for happy people.




 Acts as a catalyst, a stimulus, an open invitation for   Central        South
 people of Jakarta and even worldwide to collaborate.

         The orange colour of city buses                      Green is the colour of Betawi. It depicts
         represents hard work, passion                        the people of Betawi who can live in
 2  Behind the logo of +Jakarta  and spirit to keep achieving   harmony with other entities.

         dreams.






 + is a symbol that represents positive growth,   North                   West
 increase, collaboration, impact and progress. In the
 internet world, sometimes + represents the   Colour of Biru Abang represents the   The yellow of gigi balang often
 enlargement or a development.  movement of people in Jakarta, who   seen alongside Betawi green.

         live side by side and are connected to               This colour means warmth,
 + can be interpreted as an intersection, a meeting   each other. They blend in interactions   cleverness, and skilled in
 point or a place where ideas, culture and visions   and conflicts, and move throughout   business.
 merged.  the city.



 Five municipalities and a regency.
 The five dots, each with different colours represents
 the five municipalities in the city: Central, North,   East              Kepulauan
                                                                         Seribu
 East, South and West Jakarta. Meanwhile, triangle on
 the top left represents the Kepulauan Seribu   Pink none colour is often used for the   Biru pesisir (coastal blue) colour
 regency, which also resembles its real position on   clothes at Abang None Jakarta event,   portrays the other side of Jakarta,
 the map of Jakarta.  which represents colourful and bold     coming from the existence of

                                                                                                       7th EDITION 2021
         spirits of Jakartans.                                Kepulauan Seribu regency.
                                                                                       Sarana Informasi Pemerintah Provinsi DKI Jakarta
   12   13   14   15   16   17   18   19   20   21   22