Page 17 - MEDIAJAYA 3 EDITION 2020

MEDIA JAYA | 03 2020

gain profits she can use to develop He hoped that the communities will Through the activities held in
the business and to meet her fami- also improve their economy and pros- Thamrin 10, it is hoped that people can
ly’s need. “If I dont get invited to the perity. think of the idea to start a new busi-
bazaar, I would entrusted them to my Anies said that the on-going PKT ness and to seek opportunities within.
friends who got invited. Hence my program is a complement for the pre- Thus, besides helping people to pre-
drinks would still be promoted,” she vious PKT program, in which it has pare their independent business, it
added. been supported by the Gubernatori- can also help the economy where the
Sarinem admitted that her new al Regulation (Pergub) No.2/2020 re- business is running.
business were started to develop when garding the Integrated Entrepreneur- Elizabeth also said that besides the
she joined as an UMKM fostered by ship Development. It gave people more goal to provoke creative ideas from the
the Central Jakarta’s Department of chances on developing their skills and communities, this promotional event
Industry, Trade, Cooperatives, Small to run independent business. named Naturale Market can help rais-
and Medium Enterprises (PPKUKM). The Incumbent Head of Jakarta’s ing people’s awareness in environ-
Since that, she received various as- Industry, Trade, Cooperatives, Small mental sustainability around their
sistance to develop her business and and Medium Enterprises agency house, especially in Jakarta. “Right
to innovate through bazaar or promo- (PPKUKM) Elizabeth Ratu Rante Allo now people are more aware of prod-
tional events. explained that the promotional events ucts that are eco-friendly and safe to
She hoped that in the future, she could be a place to share knowledge be used daily,” she explained.
could have more chances to partici- and skill in creative economy sector. .
pate in bazaars or promotional events, “It can also be a place to innovate eco-
as she would get many benefits for the friendly business,” she said. Sam
development of health drink business 17
that she runs. “I hope to get easy ac-
cess to funding in DKI Bank. However,
I dont really have much money to run
my business,” Sarinem added.
Besides Sarinem, another partici-
pants of the Integrated Entrepreneur-
ship Development (PKT) program was
Nala. She revealed that promotion-
al events through events and bazaars
would benefit her much. The owner of
Kedai 157 said that the PKT program
has facilitated the access to take parts
in the promotional events and ba-
zaars.
Nala also admitted that she got fa-
cilities from the PKT as to promote,
to get certifications and to sell their
business products at Thamrin 10. She
enjoyed all of the benefits since she
has joined the program in 2016.

Promotional Events for UMKMs

The Governor of DKI Jakarta Anies
Baswedan, when visiting the Tham-
rin 10 area that day, said that the pro-
motional activity or bazaar would be a
great place to develop the business.